Services
A non-linear and strategic approach to data
Our strategic expertise enables us to deliver optimised growth alongside the build of advanced analytic capabilities
*Click on the bubbles for more information
Our strategic expertise enables us to deliver optimised growth alongside the build of advanced analytic capabilities
*Click on the bubbles for more information
What are our product and category roles?
Which products are most and least profitable?
Where can we launch new products or trim the range – and what are the customer implications?
How do different cohorts and sources perform, (e.g. revenue retention and churn)?
Where are there opportunities to drive more value (e.g. cross-sell, up-sell)?
Which marketing channels are paying back – in terms of ROI, brand value and acquisition?
What is the right mix to drive our funnel – now and in future?
What are the right intervention points to combine marketing and promotion for customers?
How can we get quick insights from our data?
How could we give our less data-literate team members a way to understand the business better?
Can we be using our data in a more integrated way?
What are the key performance indicators from our data and how can we get better visibility around them?
What is the best way for us to reactively flag changes in our customers’ behaviours?
How can we enable self-service capabilities for accelerated decision-making?
How can we improve the way that we collect and manage our datasets?
How can we store and organise data while maintaining a balance of accessibility and security?
How can we help define best practices to ensure data integrity and reliability?
Are we using the best data tools for our strategic goals?
What developing technology exists that we could be using to get ahead in the market?